India recently announced that it will allow citrus imports from Brazil, a decision that has brought new market opportunities to the Brazilian citrus industry. As one of the world's major citrus producers, Brazil's citrus industry plays an important role in the global market. However, Brazilian citrus exports also face some challenges, including production reductions caused by pests and diseases. For example, in 2024-2025, Brazil's orange harvest was significantly reduced due to pests and diseases, with an estimated loss of up to 50 million boxes. Despite this, the Brazilian citrus industry is still expected to improve its competitiveness through technological innovation and improved agricultural management.
The opening of the Indian market provides new growth space for Brazilian citrus exporters, but at the same time they also need to deal with India's strict import regulations and quarantine requirements. In addition, Brazil also needs to deal with competition from other citrus exporters in the international market, as well as the long-term challenges brought about by climate change.